Since the beginning of 2020 IMATIA designs and creates, in Greece, professional clothing for every position in the hospitality industry and in gastronomy. Α different unique Collection is presented annually and bespoke special creations are developed, upon request, as per each hotel’s special brand DNA.

During 2023 we initiated and implemented a Communication Strategy across Social Media, while building the IMATIA brand universe through different content axes.

IMATIA’s professional clothing represent style and elegance, while considering sustainability and comfort that professionals need to feel in their working daily life. With a message targeting hotelier: “those are professional clothes that your team members will love to wear and your clients will admire”.